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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What are the 4 (four) trends shaping the way we live, work and interact?

A) Cloud. Mobile, Security, Data
B) Mobile, Social. Data. Storage
C) Data. Security. Cloud. Social
D) Social, Mobile, Data, Cloud

2. An existing IBM Midmarket customer wants to create reports consisting of existing data along with supporting text that adds context to the data. What capability would help them?

A) IBM Cognos Disclosure Management Express
B) IBM SPSS Modeler Premium
C) IBM Cognos Express
D) IBM Cognos Controller Express

3. An existing IBM Midmarket customer has multiple subsidiaries and wants to create a single financial statement. Which IBM product would you recommend?

A) IBM Cognos Disclosure Management Express
B) IBM SPSS Statistics
C) IBM Cognos Express
D) IBM Cognos Controller Express

4. How could you neutralize the objection "We need to have a data warehouse first before we embark on our Business Intelligence strategy"?

A) If the prospect has only a few OLAP cubes, there is a reasonable case to be made to migrate to ICAS (IBM Cognos TM1) as it is a highly rated OLAP server. If they have many heterogeneous OLAP sources, the enterprise solution may be a better fit
B) Why wait? Use the embedded OLAP server and ETL capabilities to get started today.
C) The 64 bit requirement is for the server, not end-users. You will be delighted by the cost/performance metrics of 64 bit machines. RAM is not expensive and 64 bit machines make great use of it.
D) If the prospect has only a single other security source, then for small numbers of users it is not difficult to load CAM with the information. Active Directory is the Microsoft standard and will be prevalent in the majority of midsize companies

5. Where do Partner leads need to be registered to earn the Midmarket incentive?

A) Global Partner Portal
B) Software Quote and Order
C) Software Value Incentive
D) Software Value Plus

Solutions: