Purchase Salesforce : MCE-Con-201 Exam Materials and then pass exam easily
Updated: Oct 15, 2026
No. of Questions: 101 Questions & Answers with Testing Engine
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Salesforce MCE-Con-201 Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Marketing Cloud Engagement Consultant |
| Exam Number: | MCE-Con-201 |
| Available Languages: | English, Japanese |
| Passing Score: | 67% |
| Real Exam Qty: | 60-65 |
| Exam Format: | Multiple-select, Multiple-choice, Scenario-based |
| Certificate Validity Period: | Valid with annual maintenance |
| Exam Price: | US$200 |
| Related Certifications: | Salesforce Certified Marketing Cloud Engagement Administrator |
| Exam Duration: | 105 minutes |
| Recommended Training: | Prepare for your Marketing Cloud Engagement Consultant Credential |
| Exam Registration: | Salesforce Trailhead Academy |
| Sample Questions: | Salesforce MCE-Con-201 Sample Questions |
| Exam Way: | Online proctored or onsite testing center |
| Pre Condition: | Must hold Salesforce Certified Marketing Cloud Engagement Administrator certification |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/marketing-cloud-engagement-consultant |
Salesforce MCE-Con-201 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Messaging | 11% | - Cross-channel messaging strategy - Deliverability and compliance management - Personalized content design and delivery |
| Topic 2: Automation | 20% | - Journey Builder flow design - Automation Studio workflow implementation - Automation type and activity selection |
| Topic 3: Account Configuration | 12% | - Reply Mail Management setup and resolution - Account hierarchy design and management - Sender Authentication Package implementation - Mobile Studio configuration and troubleshooting |
| Topic 4: Data Modeling and Management | 21% | - Contact identity and data governance - Reporting, data views, and tracking extracts - Data object selection and relationship definition |
| Topic 5: Integration | 20% | - Marketing Cloud Connect configuration and troubleshooting - Data model design for personalized messaging - Extension product selection and implementation |
| Topic 6: Discovery and Architecture | 16% | - Requirements gathering and analysis - Data and segmentation strategy design - Solution recommendation and long-term maintainability |
Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:
Northern Trail Outfitters wants to send a weekly coupon campaign. They segment their audience using data from several data extensions, which results in an audience size of approximately 200,000 subscribers. They want to send a reminder three days later at the subscribers ' optimized send time.
What solution should they use?
- A. Automation Studio and Interaction Builder
- B. Automation Studio and Journey Builder
- C. Automation Studio
- D. Journey Builder
Correct Answer: B 🗳️
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Northern Trail Outfitters wants to send a Marketing Cloud email immediately after the email address on a Salesforce Contact record changes.
Without writing an APEX trigger, what should the consultant use to meet this requirement?
- A. Journey Builder & Automation Studio
- B. Salesforce Triggered Send
- C. Salesforce Report Import
- D. Transactional Messaging API
Correct Answer: B 🗳️
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Northern Trail Outfitters wants to enable Sales Cloud users to manually create a segment of both lead and contact records that can be targeted through the Send Flow in Email Studio.
What should a consultant recommend for segmentation?
- A. Salesforce Data Extension
- B. Salesforce Report
- C. Synchronized Data Extension
- D. Automation Studio
Correct Answer: B 🗳️
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Northern Trail Outfitters wants to export a data file to its SFTP using Automation Studio. The file should contain all subscribers who did not receive their intended email in the last 24 hours. The automation will be scheduled to run each day.
Which activity is required in the automation?
- A. SendLog Extract
- B. Data Extract Activity
- C. Report Definition Activity
- D. SQL Query Activity
Correct Answer: D 🗳️
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A real estate agency wants to send out a biweekly newsletter with the list of properties for all new contacts added to a newsletter campaign in their Salesforce CRM. The journey consists of an initial message with property listings and a follow-up to those who have engaged with the content. The rules around which properties are matched to the contact depend on agentAssigned as a contact owner, other agents who might have interacted with the contact, and contact ' s property interest. The data model has a relationship between Contact > person account > real estate agent > property objects and all of those are available in CRM, populated in synchronized data extension in the Marketing Cloud.
What solution should be recommended for execution efficiency?
- A. Use send from Salesforce CRM and Salesforce report to prepare personalization data.
- B. Use Salesforce Data Event to initiate journey and scripting within emails for personalization logic.
- C. Use Automation Studio and Salesforce sends with campaign as an audience.
- D. Use Automation Studio to prepare personalization data and initiate journey.
Correct Answer: B 🗳️
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